CASE STUDY

Worcester Garden Buildings

Worcester Garden Buildings are an experienced team that provide garden buildings and home improvement solutions in the Birmingham & Worcester area. Their select team will carry out your project to the highest of standards, with quality resources and materials ensuring the work is hard wearing and long lasting. The work they deliver is top quality, so they deserved a website that was able to showcase the high quality of work they do.

Objectives

  • Design a fresh professional logo for Worcester Garden Buildings, according to the desired colour scheme.
  • Build a fully responsive, aesthetically pleasing website on WordPress, with the ability to update and customise the webpages.
  • Update and optimise content for SEO to achieve a high search ranking on search engines, such as Google & Microsoft Bing.
  • Provide a smooth seamless user experience for customers, with fast and reliable hosting.
  • Replicate the logo & website for the parent company, Just Doors & Windows.

We designed a logo that captured their expertise, industry and experience using the colour scheme and brand colours.

We built and designed the website on WordPress, the world’s leading website platform because this offers the best functionality in terms of designing a beautiful modern website, that was fully responsive across all devices. Our design team produce fully customisable web pages so there is no compromise on design. We can add or remove sections and features, giving the website an aesthetic edge over competitors that are stuck to a template.

The theme is custom built and in accordance with the logo and brand colours, Butterfly Digital Marketing perform SEO across the website and re-write content and optimise images, to increase the websites search ranking organically. We helped identify key words in the industry and update the website with cornerstone content, that had relevant key words that customers were searching.

The website is fully integrated with Google Analytics, Google Search Console & Google Tag Manager so we can track the complete performance of website, measuring traffic acquisition and ROI.

We produced the website with a turnaround time of 1 week, including consultation, proposal and testing. Worcester Garden Buildings have received many genuine enquiries from the new website, that have resulted in projects being booked. Butterfly Digital Marketing have also designed a website for the parent company of Worcester Garden Buildings – Just Doors & Windows, replicating the look, feel and brand.

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